Willie's Remedy
Client
Willie's Remedy
Engagement
Multi-year partnership
Overview
Multi-store reskin and brand rebuild for the world's biggest THC beverage brand.
Services
What we did
Where they started
The world’s biggest THC beverage brand, Willie Nelson’s Willie’s Remedy, running on Shopify across multiple stores (DTC + wholesale) and preparing for an additional store launch. Existing theme had grown out of step with the brand direction.
How we worked together
Full reskin and rebuild across all stores. New design system, brand-consistent components, Klaviyo flow architecture, and a foundation that scales across the planned store expansion.
